Keywords
typologies of causes
horizontal merger
transaction costs
How to Cite
Abstract
This article proposes a classification of causes of mergers by theoretical currents and assesses their applicability in the Colombian case of the Davivienda – Bansuperior - Bancafé merger. Guided by the three theoretical currents -economies of scale and scope, transaction costs, and the resource and capability-based approach-, the theoretical context discusses 17 typologies of causes of mergers. The method used was a case study and information was gathered from diverse secondary sources and in-depth interviews with top management. The Likert scale was applied to classify attitudes. This case helped verify some of the reasons presented in the literature on the topic. It also confirmed that one reason for the horizontal merger of a company belonging to a business group is to acquire benefits for the other companies in the group, through savings in transaction costs derived from the vertical ties generated between the merged company and the other group companies. An inviting line of future research is the specific weight of the vertical causes of a horizontal merger.
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