Abstract
This paper describes the use of the stated-preference technique in a discrete choice experiment carried out to examine the behavior of car users concerning changes in parking costs in the central business district of Bogotá. The research seeks to determine the level of elasticity between parking costs and car use for work trips. First, the area of interest is selected, bearing in mind compatibility with other studies. Then, the experiment is designed taking into account variables such as costs, commuting time, parking time and walking distance from the parking lot to the workplace. A multinomial logit model is used in order to determine elasticity between the parking cost and the use of the car, and to experiment with the variables included in the model. The model shows that the elasticity between parking costs and car use is -0.13496, which is considered low when compared to international standards. However, the model indicates high sensitivity on the part of car users with respect to walking distances. This work contributes to improving parking pricing policies to discourage the use of cars in urban areas.
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