El efecto del comportamiento exportador sobre el compromiso del propietario-gerente con la innovación en Colombia: interpretaciones bajo el enfoque de aprendizaje
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dic 1, 2014
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Resumen
El objetivo del artículo es investigar el efecto del comportamiento exportador de la empresa sobre el compromiso del propietario-gerente con la innovación. Para ello, se considera la teoría de aprendizaje como marco de referencia. El estudio utiliza información a partir de la encuesta de población adulta del GEM Colombia 2010 y 2011. Para verificar las hipótesis se utilizaron modelos de regresión logística considerando el efecto marginal. Los resultados indican que la propensión exportadora aumenta la probabilidad de compromiso del propietario-gerente con la innovación, corroborando la idea del aprendizaje organizacional a partir de la presencia en los mercados internacionales. Sin embargo, no se pudo confirmar el mismo efecto positivo cuando la variable explicativa ha sido la intensidad exportadora.
Keywords
innovation, learning theory, exports, GEM-ColombiaGEM-Colombia, capacidad de innovación, comportamiento exportador, teoría de aprendizajeinovação, teoria da aprendizagem, exportações, GEM-Colombia
References
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Amorós, J., and Cristi, O. (2008). Longitudinal analysis of entrepreneurship and competitiveness dynamics in Latin America. International Entrepreneurship and Management Journal, 4 (4), 381-399.
Anand, B., and Khanna, T. (2000). Do firm learn to create value? The case of alliances. Strategic Management Journal, 21 (3), 295-315.
Autio, E., Sapienza, H., and Almeida, J. (2000). Effects of age at entry, knowledge intensity, and imitability on international growth. Academy of Management Journal, 43 (5), 909-924.
Banco Mundial (2014). Datos por países – Colombia. Recuperado el 05 de mayo de 2014, de: http://datos.bancomundial.org/pais/colombia#cp_wdi
Caldera, A. (2010). Innovation and exporting: Evidence from Spanish manufacturing firms. Review of World Economics, 146 (4), 657-689.
Cassiman, B., and Golovko, E. (2011). Innovation and internationalization through exports. Journal of International Business Studies, 42 (1), 1-20.
Cassiman, B., and Martínez-Ros, E. (2007). Product innovation and exports: Evidence from Spanish manufacturing. IESE Business School, Barcelona.
Chetty, S., and Wilson, H. (2003). Collaborating with competitors to acquire resources. International Business Review, 12 (1), 61-81.
Cohen, W., and Levinthal, D. (1990). Absorptive capacity: A new perspective on learning and innovation. Administrative Science Quarterly, 35 (1), 128-152.
Damjan, J., Kostevc, C., and Polanec, S. (2010). From innovation to exporting or vice versa? The World Economy, 33 (3), 374-398.
Denicolai, S., Zucchella, A., and Strange, R. (2014). Knowledge assets and firm international performance. International Business Review, 23 (1), 55-62.
Eiriz, V., Faria, A., and Barbosa, N. (2013). Firm growth and innovation: Toward a typology of innovation strategy. Innovation: Management, Policy & Practice, 15 (1), 97-111.
Eriksson, K., Johanson, J., Majkgard, A., and Sharma, D. (1997). Experiential knowledge and cost in the internationalization process. Journal of International Business Studies, 28 (2), 337-360.
Fernandes, A. M., and Isgut, A. E. (2005). Learningby- doing, learning-by-exporting, and productivity: Evidence from Colombia. Washington, DC: World Bank.
Filipescu, D., Rialp, A., and Rialp, J. (2009). Internationalization and technological innovation: empirical evidence on their mutual relationship. Advances in International Marketing, 20, 125-154.
Filipescu, D., Prashantham, S., Rialp, A., and Rialp, J. (2013). Technological innovation and exports: Unpacking their reciprocal causality. Journal of International Marketing, 21 (1), 23-38.
Fuentes García, F. J. y Sánchez Cañizares, S. M. (2010). Análisis del perfil emprendedor: una perspectiva de género. Estudios de Economía Aplicada, 28 (3), 1-28.
Gassmann, O., and Keupp, M. (2007). The competitive advantage of early and rapidly internationalising SMEs in the biotechnology industry: A knowledge-based view. Journal of WorldBusiness, 42 (3), 350-366.
Global Entrepreneurship Monitor (2012). Reporte GEM Colombia, 2011-2012.
Golovko, E., and Valentine, G. (2011). Exploring the complementarity between innovation and export for SMEs’ growth. Journal of International Business Studies, 42, 362-380.
González-Pernía, J., and Peña-Legazkue, I. (2011). FDI, external knowledge and the export-oriented behaviour of Spanish early-stage entrepreneurs. Documento presentado en el 5th Global Entrepreneurship Research Conference, 6 al 8 de octubre, Cartagena.
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Hair, J. F., Anderson, R. E., Tatham, R. L., and Black, W. C. (1998). Multivariate data analysis, 5thed. London: Prentice-Hall.
Hult, G., Hurley, R., and Knight, G. (2004). Innovativeness: Its antecedents and impact on business performance. Industrial Marketing Management, 33 (5), 429-438.
Johanson, J., and Vahlne, J. (1991). The mechanism of internationalization. International Marketing Review, 7 (4), 11-24.
Kafouros, M., Buckley, P., Sharp, J., and Wang, C. (2008). The role of internationalization in explaining innovation performance. Technovation, 28 (1), 63-74.
Katsikeas, C., Leonidou, L., and Morgan, N. (2000). Firm-level export performance assessment: review, evaluation, and development. Journal of the Academy of Marketing Science, 28 (4), 493-511.
Kirbach, M., and Schmiedeberg, C. (2008). Innovation and export performance: Adjustment and remaining differences in East and West German manufacturing. Economics of Innovation and New Technology, 17 (5), 435-457.
Lachenmaier, S., and Wobmann, L. (2006). Does innovation cause exports? Evidence from exogenous innovation impulses and obstacles using German micro data. Oxford Economic Paper, 58, 317-350.
Lane, P., and Lubatkin, M. (1998). Relative absorptive capacity and interorganizational learning. Strategic Management Journal, 19 (5), 461-477.
Lederman, D., Messina, J., Pienknagura, S. y Rigolini, J. (2014). El emprendimiento en América Latina: muchas empresas y poca innovación. Washington DC: Banco Mundial.
López Rodríguez, J., and García Rodríguez, R. (2005). Technology and export behaviour: A resource-based view approach. International Business Review, 14 (5), 539-557.
Molero, J. (1998). Patterns of internationalization of Spanish innovatory firms. Research Policy, 27 (5), 541-558.
Monreal-Pérez, J., Aragón-Sánchez, A., and Sánchez- Marín, G. (2012). A longitudinal study of the relationship between export activity and innovation in the Spanish firms: The moderating role of productivity. International Business Review, 21, 862-877.
Ocasio, W. (1997). Towards an attention-based view of the firm. Strategic Management Journal, 18 (S1), 187-206.
Organización para la Cooperación y el Desarrollo Económico, OCDE (2013). Estudios económicos. Colombia- Evaluación económica. Recuperado el 10 de mayo de 2014 de: http://www.oecd.org/eco/surveys/Colombia_Overview_ESP%20NEW.pdf
Pan, Y., and Chi, P. S. K. (1999). Financial performance and survival of multinational corporations in China. Strategic Management Journal, 20 (4), 359-374.
Podmetina, D., Smirnova, M., Vaatanen, J., and Torkkeli, M. (2009). Innovativeness and international operations: Cause of Russian R&D companies. International Journal of Innovation Management, 13, 295-317.
Prashantham, S. (2005). Toward a knowledge-based conceptualization of internationalization. Journal of International Entrepreneurship, 3, 37-53.
Reynolds, P., Bosma, N., Autio, E., Hunt, S., De Bono, N., Servais, I., López-García, P., and Chin, N. (2005). Global entrepreneurship monitor: Data collection design and implementation 1998-2003. Small Business Economics, 24 (3), 205-231.
Sapienza, H., De Clercq, D., and Sandberg, W. (2005). Antecedents of international and domestic learning effort. Journal of Business Venturing, 20 (4), 437-457.
Salomon, R., and Jin, B. (2008). Does knowledge spill to leaders or laggards? Exploring industry heterogeneity in learning by exporting. Journal of International Business Studies, 39 (1), 132-150.
Salomon, R., and Shaver, J. (2005). Learning-byexporting: new insights from examining firm innovation. Journal of Economics and Management Strategy, 14 (2), 431-461.
Torkkeli, L., Puumalainen, K., Saarenketo, S., and Kuivalainen, O. (2012). The effect of network competence and environmental hostility on the internationalization of SMEs. Journal of International Entrepreneurship, 10 (1), 25-49.
Varela, R., Moreno, J., and Soler, J. (2013). Global Entrepreneurship Monitor - GEM Caribbean: Colombian National Report 2012. Cali: Universidad ICESI.
Wakelin, K. (1998). Innovation and export behavior at the firm level. Research Policy, 26 (7), 829- 841.
Zahra, S., and George, G. (2002). Absorptive capacity: A review, reconceptualization, and extension. Academy of Management Review, 27 (2), 185-203.
Amorós, J., and Cristi, O. (2008). Longitudinal analysis of entrepreneurship and competitiveness dynamics in Latin America. International Entrepreneurship and Management Journal, 4 (4), 381-399.
Anand, B., and Khanna, T. (2000). Do firm learn to create value? The case of alliances. Strategic Management Journal, 21 (3), 295-315.
Autio, E., Sapienza, H., and Almeida, J. (2000). Effects of age at entry, knowledge intensity, and imitability on international growth. Academy of Management Journal, 43 (5), 909-924.
Banco Mundial (2014). Datos por países – Colombia. Recuperado el 05 de mayo de 2014, de: http://datos.bancomundial.org/pais/colombia#cp_wdi
Caldera, A. (2010). Innovation and exporting: Evidence from Spanish manufacturing firms. Review of World Economics, 146 (4), 657-689.
Cassiman, B., and Golovko, E. (2011). Innovation and internationalization through exports. Journal of International Business Studies, 42 (1), 1-20.
Cassiman, B., and Martínez-Ros, E. (2007). Product innovation and exports: Evidence from Spanish manufacturing. IESE Business School, Barcelona.
Chetty, S., and Wilson, H. (2003). Collaborating with competitors to acquire resources. International Business Review, 12 (1), 61-81.
Cohen, W., and Levinthal, D. (1990). Absorptive capacity: A new perspective on learning and innovation. Administrative Science Quarterly, 35 (1), 128-152.
Damjan, J., Kostevc, C., and Polanec, S. (2010). From innovation to exporting or vice versa? The World Economy, 33 (3), 374-398.
Denicolai, S., Zucchella, A., and Strange, R. (2014). Knowledge assets and firm international performance. International Business Review, 23 (1), 55-62.
Eiriz, V., Faria, A., and Barbosa, N. (2013). Firm growth and innovation: Toward a typology of innovation strategy. Innovation: Management, Policy & Practice, 15 (1), 97-111.
Eriksson, K., Johanson, J., Majkgard, A., and Sharma, D. (1997). Experiential knowledge and cost in the internationalization process. Journal of International Business Studies, 28 (2), 337-360.
Fernandes, A. M., and Isgut, A. E. (2005). Learningby- doing, learning-by-exporting, and productivity: Evidence from Colombia. Washington, DC: World Bank.
Filipescu, D., Rialp, A., and Rialp, J. (2009). Internationalization and technological innovation: empirical evidence on their mutual relationship. Advances in International Marketing, 20, 125-154.
Filipescu, D., Prashantham, S., Rialp, A., and Rialp, J. (2013). Technological innovation and exports: Unpacking their reciprocal causality. Journal of International Marketing, 21 (1), 23-38.
Fuentes García, F. J. y Sánchez Cañizares, S. M. (2010). Análisis del perfil emprendedor: una perspectiva de género. Estudios de Economía Aplicada, 28 (3), 1-28.
Gassmann, O., and Keupp, M. (2007). The competitive advantage of early and rapidly internationalising SMEs in the biotechnology industry: A knowledge-based view. Journal of WorldBusiness, 42 (3), 350-366.
Global Entrepreneurship Monitor (2012). Reporte GEM Colombia, 2011-2012.
Golovko, E., and Valentine, G. (2011). Exploring the complementarity between innovation and export for SMEs’ growth. Journal of International Business Studies, 42, 362-380.
González-Pernía, J., and Peña-Legazkue, I. (2011). FDI, external knowledge and the export-oriented behaviour of Spanish early-stage entrepreneurs. Documento presentado en el 5th Global Entrepreneurship Research Conference, 6 al 8 de octubre, Cartagena.
Hagen, B., Denicolai, S., and Zucchella, A. (2014). International entrepreneurship at the crossroads between innovation and internationalization. Journal of International Entrepreneurship, 12 (2), 111-114.
Hair, J. F., Anderson, R. E., Tatham, R. L., and Black, W. C. (1998). Multivariate data analysis, 5thed. London: Prentice-Hall.
Hult, G., Hurley, R., and Knight, G. (2004). Innovativeness: Its antecedents and impact on business performance. Industrial Marketing Management, 33 (5), 429-438.
Johanson, J., and Vahlne, J. (1991). The mechanism of internationalization. International Marketing Review, 7 (4), 11-24.
Kafouros, M., Buckley, P., Sharp, J., and Wang, C. (2008). The role of internationalization in explaining innovation performance. Technovation, 28 (1), 63-74.
Katsikeas, C., Leonidou, L., and Morgan, N. (2000). Firm-level export performance assessment: review, evaluation, and development. Journal of the Academy of Marketing Science, 28 (4), 493-511.
Kirbach, M., and Schmiedeberg, C. (2008). Innovation and export performance: Adjustment and remaining differences in East and West German manufacturing. Economics of Innovation and New Technology, 17 (5), 435-457.
Lachenmaier, S., and Wobmann, L. (2006). Does innovation cause exports? Evidence from exogenous innovation impulses and obstacles using German micro data. Oxford Economic Paper, 58, 317-350.
Lane, P., and Lubatkin, M. (1998). Relative absorptive capacity and interorganizational learning. Strategic Management Journal, 19 (5), 461-477.
Lederman, D., Messina, J., Pienknagura, S. y Rigolini, J. (2014). El emprendimiento en América Latina: muchas empresas y poca innovación. Washington DC: Banco Mundial.
López Rodríguez, J., and García Rodríguez, R. (2005). Technology and export behaviour: A resource-based view approach. International Business Review, 14 (5), 539-557.
Molero, J. (1998). Patterns of internationalization of Spanish innovatory firms. Research Policy, 27 (5), 541-558.
Monreal-Pérez, J., Aragón-Sánchez, A., and Sánchez- Marín, G. (2012). A longitudinal study of the relationship between export activity and innovation in the Spanish firms: The moderating role of productivity. International Business Review, 21, 862-877.
Ocasio, W. (1997). Towards an attention-based view of the firm. Strategic Management Journal, 18 (S1), 187-206.
Organización para la Cooperación y el Desarrollo Económico, OCDE (2013). Estudios económicos. Colombia- Evaluación económica. Recuperado el 10 de mayo de 2014 de: http://www.oecd.org/eco/surveys/Colombia_Overview_ESP%20NEW.pdf
Pan, Y., and Chi, P. S. K. (1999). Financial performance and survival of multinational corporations in China. Strategic Management Journal, 20 (4), 359-374.
Podmetina, D., Smirnova, M., Vaatanen, J., and Torkkeli, M. (2009). Innovativeness and international operations: Cause of Russian R&D companies. International Journal of Innovation Management, 13, 295-317.
Prashantham, S. (2005). Toward a knowledge-based conceptualization of internationalization. Journal of International Entrepreneurship, 3, 37-53.
Reynolds, P., Bosma, N., Autio, E., Hunt, S., De Bono, N., Servais, I., López-García, P., and Chin, N. (2005). Global entrepreneurship monitor: Data collection design and implementation 1998-2003. Small Business Economics, 24 (3), 205-231.
Sapienza, H., De Clercq, D., and Sandberg, W. (2005). Antecedents of international and domestic learning effort. Journal of Business Venturing, 20 (4), 437-457.
Salomon, R., and Jin, B. (2008). Does knowledge spill to leaders or laggards? Exploring industry heterogeneity in learning by exporting. Journal of International Business Studies, 39 (1), 132-150.
Salomon, R., and Shaver, J. (2005). Learning-byexporting: new insights from examining firm innovation. Journal of Economics and Management Strategy, 14 (2), 431-461.
Torkkeli, L., Puumalainen, K., Saarenketo, S., and Kuivalainen, O. (2012). The effect of network competence and environmental hostility on the internationalization of SMEs. Journal of International Entrepreneurship, 10 (1), 25-49.
Varela, R., Moreno, J., and Soler, J. (2013). Global Entrepreneurship Monitor - GEM Caribbean: Colombian National Report 2012. Cali: Universidad ICESI.
Wakelin, K. (1998). Innovation and export behavior at the firm level. Research Policy, 26 (7), 829- 841.
Zahra, S., and George, G. (2002). Absorptive capacity: A review, reconceptualization, and extension. Academy of Management Review, 27 (2), 185-203.
Cómo citar
Martins, I., Gómez-Araujo, E., & Vaillant, Y. (2014). El efecto del comportamiento exportador sobre el compromiso del propietario-gerente con la innovación en Colombia: interpretaciones bajo el enfoque de aprendizaje. Cuadernos De Administración, 27(49), 135–153. https://doi.org/10.11144/Javeriana.cao27-49.ecec
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